Hur jag ska få klimatet att gilla mig / how to make the climate like me (2018)
Animation made for Naturskyddsföreningen, Sweden's largest non-profit environmental organisation, who approached students at Konstfack to create a social media campaign. Aiming for engagement in the climate crisis and for people to join their organisation. The video takes the perspective of an overwhelmed individual who wants to do better. Bombarded with well-intended advice, and the negative tone that comes with it, leaves them clueless to where to begin. Joining Naturskyddsföreningen would be a good start.
In collaboration with Erika Nyström